In a statement on its official Facebook page, the company
said the move comes in response to directives from the Cabinet and the Consumer
Protection Agency, supporting state efforts to ease the cost of living for
citizens.
The group added that the decision reflects its commitment to
its national role in supporting Egyptian families and implementing genuine
initiatives to alleviate economic burdens.
The price cuts apply across all branches and authorized
sales outlets nationwide.
Engineer Ibrahim El-Araby, Chairman of El-Araby Group,
affirmed the company’s commitment as a leading home appliance manufacturer,
working closely with the state to support Egyptian citizens.
He also praised government efforts to protect consumers and
confirmed the group’s continued positive engagement with national directives
supporting the economy and citizens.