His Excellency Ambassador Ragui El-Etreby, Egypt’s Ambassador to Tokyo, met with the vice president of SBI Holdings, one of Japan’s largest financial and investment institutions, to discuss expanding Japanese investments in Egypt’s technology and digital economy sectors.
The meeting, attended by the Egyptian commercial office, is part of ongoing diplomatic efforts to attract foreign direct investment to Cairo.
The Ambassador highlighted positive developments in the
Egyptian economy, citing improved macroeconomic indicators, exchange rate
stability, and declining inflation rates. He also noted the expanding role of
the private sector through the government’s IPO program.
El-Etreby emphasized the state's commitment to structural
reforms and providing a competitive investment environment to bolster
international investor confidence.
Representatives from SBI Holdings detailed the firm’s
expertise in tech investment and venture capital. They expressed growing
interest in the Egyptian market, describing it as one of the most promising in
Africa.
The firm has been actively expanding its presence across the
continent since 2018. Key points of the discussion included existing investment
in the company’s current stake in the Egyptian startup Breadfast, and future cooperation
where there are opportunities in fintech, e-commerce, digital infrastructure,
and pharmaceuticals.
Both parties agreed to maintain communication and explored
organizing a delegation visit from SBI Holdings to Cairo. The visit would aim
to facilitate direct cooperation with both government entities and the private
sector.
The Egyptian embassy affirmed its readiness to provide all necessary facilities to support the institution's expansion into the Egyptian market.